- September 7, 2005
- Creative Technology Ltd. (NASDAQ: CREAF), a worldwide leader in digital entertainment products, today introduced the Creative DiVi CAM 428
, an affordable all-in-one mini digital camcorder featuring key functions demanded by most users, including video recorder, digital camera, voice recorder and MP3 player.
The 4-megapixel DiVi CAM 428 targets a relatively new market segment - consumers who have always wanted to own a decent video camera but are held back by the relatively high prices. This group includes image-conscious students, young executives and parents looking for a camcorder that is compact and stylish, and comes with user-friendly interface and intuitive controls. With a price that is only a fraction of regular video cameras, the DiVi CAM 428 presents an affordable option that fits the budget of most families looking to record good quality video and takes great pictures at the same time.
In addition, the smooth matte finishing coupled with the ergonomic design adds to the aesthetic component of the camera. Available in two stylish colors - Striking Silver and Intense Black - the DiVi CAM 428 is a little marvel that comes packed with a host of neat features, making it a perfect gadget to bring around for everyday use.
The main feature of the DiVi CAM 428 is its ability to record MPEG-4 movies in 640 x 480 (VGA) resolutions at a blazing 30 frames per second speed. The result is super smooth and fluid video quality. There is even an option to select the recorded format in AVI or ASF.
With a 4.0 Megapixel CCD (Charged Coupled Device) sensor, the DiVi CAM 428 can capture sharp images with vibrant colors, even under dimly-lit environments. Users can even opt to capture images at a whopping 8.0 megapixels using the in-cam interpolation.
Besides taking video and pictures, the DiVi CAM 428 posses other functions such as MP3 playing and voice recording, and even doubles up as a portable storage device. For voice recording, the built-in voice recording function records voice clips in WAV format. Whether it is a business meeting, lecture class or even a workshop seminar, users can be assured of getting high quality recordings with excellent audio clarity.
The DiVi CAM 428 is also equipped with an auto-focus lens that ensures the subject is in focus when recording a video or capturing an image.
Other specifications include: 4X Digital zoom that allows users to capture close-up details of objects that are far away; five different flash modes to suit different situations - Auto, Off, Red-Eye Reduction, Force and Slow-sync; Night Mode that will activate the noise-reduction mode essential for long exposure shots; and Macro Mode that allows users to take images at distances of 16 centimeters or less.
An interesting feature is the LCD display which has a flip-and-twist capability, allowing users to rotate it up to 270°. This provides users with the freedom to compose their video & photos from whatever angle. With the huge 2-inch size LTPS (Low Temperature Poly Silicon) LCD screen, users can preview and playback videos and photos more comfortably and with greater clarity.
The DiVi CAM 428 now comes with a high capacity (1000mAh) Lithium-ion rechargeable battery, which can lasts for hours of video or hundreds of photos on a single charge. There is even a charging cradle provided for convenient charging of the battery.
The camera also comes with a Secure Digital (SD) expansion slot, where users can now boost the camera's memory capacity up to 1GB to capture more images and record longer videos. With just a USB cable, the camera can be connected directly to a DirectPrint-compatible printer to print photos without requiring the use of a PC.
Additionally, users can connect the camera directly to any TV with the supplied video/audio cables and playback their movie clips or photos to share with their family and friends. With the Hi-Speed USB 2.0 connectivity, transferring of files between camera and PC is a wheeze!
Users can also make full use of their captured videos and images with two bundled software - Presto! Mr Photo 3 and Presto! VideoWorks 6. Presto! Mr. Photo 3 is an ideal program for creating, sharing, and managing digital images and videos. Users can add sound to their files for useful real-life effects, enhance photos or even adjust the photo quality and convert the file format for other applications. Presto! VideoWorks 6 turns any computer into a multimedia production center with powerful editing features.
The specifications of Creative DiVi CAM 428 include :
Sensor Type : 1/2.5 4.0 Megapixels CCD Sensor
Memory Type : Integrated 32MB and SD expansion slot (SD card up to 1GB*)
Focus : Auto Focus Lens
Lens : F3.0 / F8.0, f=7.36mm
Focus Range : Normal: 18cm to infinity,
Sensitivity : ISO 100
Zoom : 4X Digital Zoom
LCD : 2.0 LTPS High Resolution TFT
Flash Modes : Auto / Off / Red Eye Reduction / Force / Slow Sync
Flash Effective Range : 1.0m - 1.5m
White Balance : Auto / Sunny / Cloudy / Tungsten / Fluorescent
EV Compensation : -2.0EV to +2.0EV (in 0.3EV steps)
Self Timer : 10sec, 20sec
PC Interface : USB 2.0
TV Out Format : NTSC / PAL
Shutter Speed : 1/2 to 1/1500 sec
Auto Power Off : 2min, 5min
Still Image : 3264x2448 (8MP, interpolated), 2272x1704 (4MP),
1600x1200 (2MP) and 640x480
Image File Format : JPEG (EXIF, DPOF, DCF), Direct Print (DPS)
Video Clip : 640x480 and 320x240, 30fps max
Video File Format : AVI, ASF
Audio Format : MP3 audio format
Power Supply : Li-ion rechargeable battery (1000mAh)
* Available separately
Pricing and Availability
The Creative DiVi CAM 428 is now available from September 2005 at a suggested retail price of US$199. For more information, visit www.asia.creative.com.
Creative (Nasdaq: CREAF) is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster audio cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed NOMAD Jukebox. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.
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This announcement relates to products launched in Asia Pacific. The product names, content, prices and availability are subject to change and may differ elsewhere in the world according to local factors and requirements. Creative and the Creative logo are registered trademarks of Creative Technology Ltd. in the U.S. and other countries. All other brand and product names are trademarks or registered trademarks of their respective holders.