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SINGAPORE - 19 October 2010 - Creative Technology Ltd. today announced the availability of the PCI-E Creative Sound Blaster® X-Fi® Titanium HD discrete audio card and USB Creative Sound Blaster Digital Music Premium HD digital audio system. Both the Creative Sound Blaster X-Fi Titanium HD and Creative Sound Blaster Digital Music Premium HD feature THX TruStudio PC™ audio technology which is specially designed to bring the same great audio experience found in live performances, films and recording studios to the PC.
THX TruStudio PC provides groundbreaking technologies that are the product of years of collective experience and research by Creative and THX. Together, these technologies deliver the fullest audio experience for music, movies and games, while remaining true to the source and intention of the artists who created them.
Creative Sound Blaster X-Fi Titanium HD
Designed to deliver outstanding audio performance from desktop PCs equipped with PCI-Express slots, the Creative Sound Blaster X-Fi Titanium HD features audiophile grade Digital to Analog Converters (DACs) and components to produce a 123db signal-to-noise ratio. Replaceable OpAmps allow users to customise audio output to their personal tastes. Additional features include:
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Creative Sound Blaster Digital Music Premium HD
Engineered to be the ultimate high definition USB audio solution for notebooks and desktops, the Creative Sound Blaster Digital Music Premium HD provides audiophile-grade recording and playback. It is the only USB digital audio system that includes an analogue phono input, as well as standard audio inputs, enabling users to effortlessly convert analogue audio from their record albums or cassette tapes into MP3, AAC, FLAC and other digital formats. Additional features include:
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THX TruStudio PC The THX
TruStudio PC suite of technologies features THX TruStudio PC Surround™, THX TruStudio PC Crystalizer™, THX TruStudio PC Speaker™, THX TruStudio PC Dialog Plus™ and THX TruStudio PC Smart Volume™.
THX TruStudio PC Surround
THX TruStudio PC Surround provides immersion control to enhance the natural sense of audio depth and spaciousness by creating virtual surround sound channels. Stereo content or multi-channel content played over stereo speakers and headphones will sound as if it is coming from all sides while voices remain centred in front and original balance and timbre is preserved.
THX TruStudio PC Crystalizer
THX TruStudio PC Crystalizer restores the natural dynamic range that is lost when iTunes and MP3 music gets compressed. This makes the music sound as good as the artist originally intended, and adds an enhanced level of realism for movies and games.
THX TruStudio PC Speaker
THX TruStudio PC Speaker fills in the missing low frequency tones and gives the extra impact for a better entertainment experience. Consumers no longer have to tolerate lack of bass in speakers built into notebook PCs, 2.0 speakers or headphones, as THX TruStudio PC Speaker technology dramatically improves the sound experience without a subwoofer.
THX TruStudio PC Dialog Plus
THX TruStudio PC Dialog Plus enhances the voices in movies for clearer dialogue, allowing the listener to hear the dialogue over the rest of the soundtrack and over ambient noise in the listening environment.
THX TruStudio PC Smart Volume
THX TruStudio PC Smart Volume addresses the problem of abrupt volume level changes during playback and between songs by automatically and continuously measuring volume, and intelligently applying gain and attenuation to compensate for those changes.
Pricing and Availability
The Creative Sound Blaster X-Fi Titanium HD is currently available at The CREATIVE Stores at International Business Park and Marina Square, the online store at sg.store.creative.com and authorised dealers in Singapore at the suggested retail price of S$299.00.
The Creative Sound Blaster Digital Music Premium HD is currently available at The CREATIVE Stores at International Business Park and Marina Square, and the online store at sg.store.creative.com in Singapore at the suggested retail price of S$149.00. The Creative Sound Blaster Digital Music Premium HD will be available at authorised dealers from end October 2010 onwards.
For more information about the Creative Sound Blaster X-Fi Titanium HD and the Creative Sound Blaster Digital Music Premium HD, please visit www.soundblaster.com.
About Creative
Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed ZEN® MP3 and portable media players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.
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This announcement relates to products launched in the Asia Pacific. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Sound Blaster, X-Fi, EAX and ZEN are trademarks or registered trademarks of Creative Technology Ltd in the United States and/or other countries. THX & THX TruStudio PC are trademarks of THX Ltd. which may be registered in some jurisdictions. All other trademarks are the property of their respective owners.