About Creative

Creative Announces the Woof 3: A Premium Full-Featured Personal Micro-Size Bluetooth® MP3/FLAC Speaker

Available in a Range of Exquisite Colours, the Portable Speaker Comes With 4 Ways to Enjoy Music: Via Bluetooth, an MP3/FLAC Player, USB Audio,and AUX-in

Creative Woof 3 Premium Full-Featured Personal Micro-Size Bluetooth MP3/FLAC Speaker

Inspired by the four seasons: Spring Crystallite, Summer Rouge, Autumn Gold, and Winter Chrome

SINGAPORE –3 September 2015 – Creative Technology Ltd today announced the Creative Woof 3, the ideal micro-size Bluetooth speaker companion for smartphone and tablet users who want to enjoy their music out loud on the go. The series comes in a flourish of rich metallic colours inspired by the four seasons: Spring Crystallite, Summer Rouge, Autumn Gold, and Winter Chrome; ideal for users who appreciate both great aesthetics and audio.

Shaped like an inverted bell, the speaker produces clear audio that is directed upwards and well distributed. Creative Woof 3 has been designed to deliver audio that punches above its weight for speakers in its class. Encased within the durable premium metal alloy housing is a 45mm driver (12% larger than its predecessors in the Woof series), and an additional oversized passive bass radiator for an enhanced audio performance. It even doubles up as a speakerphone with its built-in invisible microphone when connected via Bluetooth with a smartphone. The feature rich speaker also supports up to 6 hours of playback on a single charge via USB, and gives users the flexibility of enjoying their content in four ways:

Bluetooth wireless audio
Connects wirelessly to Bluetooth-enabled smartphones and tablets.

Built-in MP3 Player
Supports MicroSD card playback of songs in MP3/WMA formats.

Built-in lossless digital audio player (DAP)
Also supports MicroSD card playback of songs in lossless high quality WAV/FLAC/APE formats.

USB audio
Enjoy pure digital audio from your PC. Also charges your speaker at the same time.

Integrated 3.5mm AUX-In
The speaker comes with an integrated 3.5mm AUX-in for connections to all other audio devices.

Features of Creative Woof 3:

• Four-way music playback with Bluetooth connectivity, 3.5mm AUX-in, USB audio and integrated MP3/FLAC player
• Oversized bass radiator provides superior bass performance in its class
• Powerful audio in its class
• Battery: Charges via USB, delivers 6 hours of playback
• Built-in microphone for calls
• Controls on the speaker for easy music playback and communication

Creative Woof 3 : Big sound in its class

Colors, Pricing, and Availability

Creative Woof 3 is available in the following colors: Spring Crystallite, Summer Rouge, Autumn Gold, and Winter Chrome, and is priced at EUR49.99. It will be available at the online store at www.creative.com end-October 2015.

For in-country retail store availability, please refer to authorized dealers.

For more information about the Creative Woof 3, and other speakers in the Woof Series, visit www.creative.com.

About Creative
Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment with cutting-edge audio solutions, premium wireless speakers, wireless headphones and portable media devices. Today, Creative re-invents the Sound Blaster, which has a user base of over 400 million, with its ground-breaking Sound Blaster Roar and Sound BlasterAxx that aim at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets. Creative's proprietary technologies, innovative hardware, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment - anytime, anywhere.

# # #

This announcement relates to products launched in the Asia Pacific. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Creative, the Creative logo, Sound Blaster, the Sound Blaster logo and Sound BlasterAxx are trademarks or registered trademarks of Creative Technology Ltd in the United States and/or other countries. All rights reserved. All other trademarks are the property of their respective owners.

CONTACT INFORMATION
Creative Technology Ltd
Eugene Chong
(65) 6895 4190
yochong@ctl.creative.com