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Creative SXFI TRIO: USB-C In-ears with the Super X-Fi Difference

Digital Triple-driver In-ears Now Comes with Award-winning Headphone Holography

SINGAPORE - 25 June 2020 - Creative Technology today announced the launch of the Creative SXFI TRIO, a triple-driver USB-C in-ear headphones that is designed to deliver high-quality holographic audio with all-day comfort on Android phones, PCs and laptops.

Implemented with the latest Super X-Fi Gen2 technology, users can expect greater accuracy in personalization and a better all-round audio experience. Powered by the same triple-driver system as the well-received Aurvana Trio and fitted with a custom-designed Kevlar USB-C cable, SXFI TRIO sets to exceed expectations with balanced, accurate, and natural-sounding digital audio for users on the go.

SXFI TRIO is an excellent audio companion for those always on-the-go.

Wired for Pristine Digital Audio
SXFI TRIO delivers pristine digital audio and great performance powered by an in-house tuned, hybrid triple-driver system. Each of the three drivers (two precision balanced armature drivers for detailed mids and highs, and a bio-cellulose driver for powerful yet clean bass) plays an important part to achieve maximum audio fidelity. Yielding up to 100 dB SNR and 0.008% IMD, SXFI TRIO offers users exceptional audio clarity with balanced and accurate audio that is natural sounding.

Intricately designed and engineered, SXFI TRIO is also fitted with a custom-designed, Kevlar-reinforced cable for exceptional tensile strength, and wrapped in an aluminium and copper shield for higher durability. Its all-round superior quality makes it perfect for use on mobile devices while on the go.

The cream of the features crop is the critically-acclaimed Super X-Fi technology, which is incorporated through an attached in-line SXFI WIRE, which is a 40% smaller version of the already finger-sized SXFI AMP, the first-ever Super X-Fi product and an icon in its own right. Users can enjoy holographic audio which is personalized for an all-natural surround audio experience, that can rival a high-end 7.1 surround sound system.

Work-Learn-Play from Home All Day
SXFI TRIO truly sets itself apart with a new level of audio realism for calls, and makes video calls with family and friends more intimate. It's also excellent for long calls, where the spatialization of Super X-Fi eliminates the fatigue associated with conventional headphones.

As such, SXFI TRIO is the perfect companion to Work-Learn-Play from home with, instead of bulky headphones.

SXFI TRIO's angled earbuds are intricately designed and fine-tuned for long-lasting comfort, and it comes with 6 pairs of different silicone ear tip sizes, so it will be a breeze to find the perfect fit.

Creative's CEO Sim Wong Hoo said, “The SXFI TRIO is an all-rounder, ideal for all day in all places. It's a miniaturized wonder. The triple-driver performance can rival high-end, bulky headphones; with Super X-Fi integrated, I believe it will be very hard to match. Moreover, you are getting two products for the price of one, because it basically integrates the SXFI AMP and the Aurvana Trio into one - their combined price is twice that of SXFI TRIO.”

Pricing and Availability
SXFI TRIO is priced at S$199 and is available at Creative.com.
For more information, visit creative.com/sxfitrio.

About Creative
Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster® sound cards and for driving the multimedia revolution - which established a user base of 400 million - Creative drives digital entertainment with cutting-edge audio solutions that include premium wireless speakers, wireless headphones, powerful audiophile-grade digital amplifiers and next-generation home-theatre systems. Aiming at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets, Creative continues to reinvent the Sound Blaster, with its ground-breaking Sound Blaster Roar series and USB-audio class of products such as the Sound Blaster X7.

In 2016, Creative unveiled the X-Fi Sonic Carrier: a brand-new concept in hi-res audio and video delivery for home entertainment. This technology powerhouse dubbed ‘the soundbar of the gods' personifies the Audio of Tomorrow.

In 2018, Creative launched an all-new game-changing technology for headphones called Super X-Fi® Headphone Holography. This technology uses computational audio to recreate the listening experience of a high-end multi-speaker system in a professional studio, and delivers the same expansive experience - with the same original depth, detail, realism, and spaciousness - in headphones. Super X-Fi further uses Artificial Intelligence to compute a custom audio profile based on a person's unique anthropometry. Super X-Fi has won multiple accolades worldwide, including an unprecedented 23 awards at CES 2019-2020.

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This announcement relates to products launched in Singapore. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Creative, the Creative logo, Sound Blaster and Super X-Fi are trademarks or registered trademarks of Creative Technology Ltd in the Singapore and/or other countries. The Bluetooth® word mark and logo are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Creative Technology Ltd is under license. All rights reserved.


Creative Technology Ltd
Edwin Ong
(65) 6895 4094

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