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CREATIVE PREMIERES VIDEO BLASTER MOVIEMAKER

USB Solution Transfers Home Movies to Digital Realm in DVD Format

MILPITAS, Calif. - October 24, 2000 - Creative (Nasdaq: CREAF), the worldwide leader in digital entertainment products for the personal computer and the Internet, today announced the Video Blaster® MovieMaker, slated to ship in North America in November 2000 at an estimated street price of US$199.99.

The Video Blaster MovieMaker inspires the home video enthusiast to create, share and edit cherished digital movies on the personal computer. The Video Blaster MovieMaker imports home videos from a camcorder or VCR to the PC via USB connection, utilizing hardware-based MPEG-2 compression, the same format used in DVD movies, for fast, fluid video and stereo sound. Creative expression is limited only to the user's imagination, as the software included with MovieMaker allows the production of polished movies with titles, credits, musical or voice audio tracks, sophisticated transitions, fades, wipes and compelling special effects. The software also enables archiving of favorite movies from PC to CD-R, CD-RW, or even Video CDs.

"The Video Blaster MovieMaker combines the power of MPEG-2, the ease of use of USB and tremendous value in one PC solution," noted Ken Fong, director of marketing for Creative. "Bringing movies into the digital realm of the PC fuels all kinds of creativity in terms of editing and sharing movies over e-mail and the web."

The efficiency of MPEG-2 compression in the Video Blaster MovieMaker translates to a memory utilization of approximately 31 to 46MB per minute of video. The MPEG-1 bit rate can range from 0.5 to 2 megabits per second and the MPEG-2 bit rate is adjustable from 1 to 6 megabits per second.

Features and Benefits

* MPEG-2 compression yields high-quality video and audio
* USB connection provides hassle-free, plug and play installation
* Software provides easy editing, addition of fades, wipes, audio addition
* Enables burning of content to CD-R, CD-RW and VCD

Software and Package Contents

* Easy-to-use video editing software
* Video Blaster MovieMaker Control
* USB cable and three-in-one cable with RCA connectors
* Video Blaster MovieMaker power supply

Pricing and Availability
The Video Blaster MovieMaker will be available through Creative's extensive network of online and retail outlets in North America in November 2000 at an estimated street price of US$199.99. More information about the Video Blaster MovieMaker will be posted to www.creative.com

This announcement relates to products launched in the United States of America. The product names, contents, prices and availability are subject to change and may differ elsewhere in the world according to local factors and requirements.

The Creative logo, Sound Blaster, Blaster and Video Blaster are registered trademarks of Creative Technology Ltd. in the U.S. and other countries.

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