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About Creative

Milestones

2024

May 2024

Creative Technology unveils the ground breaking Super X-Fi Gen4 audio profile, a significant upgrade over its award-winning predecessor. This new release enhances dynamic range, clarity, and spatial awareness, setting a new benchmark in immersive audio experiences.

Creative Technology also introduced the Creative Zen Air SXFI and Creative Zen Hybrid SXFI, new additions to the Super X-Fi family. These True Wireless Stereo (TWS) earbuds and headphones bring Super X-Fi technology to users, offering an expansive and immersive soundstage for content on popular platforms like Netflix, Spotify, and YouTube with a simple tap.

June 2024

Creative proudly announces its recent triumph at the prestigious European Hardware Awards (EHA) 2024. Both Creative Aurvana Ace 2 and Creative Pebble X Plus have received top accolades, cementing the brand's position as a frontrunner in the technology industry.

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