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Creative Zen Hybrid Pro: Unlocking the Future of Audio

Latest Wireless Headphones Elevating Everyday Sound with High-Resolution Audio, Ultra-Low Latency Playback, Multi-Stream Capabilities, and a Touch of Super X-Fi Magic

SINGAPORE - 24 August 2023 - Creative Technology today announced the release of the all-new Creative Zen Hybrid Pro wireless headphones and their accompanying bundles, the Creative Zen Hybrid Pro^Classic and Creative Zen Hybrid Pro^SXFI, all adorned with an alluringly sleek new finish. Equipped with nifty features such as Hybrid Active Noise Cancellation (ANC) and Ambient Mode, a powerful 40 mm Neodymium driver, and an impressive battery life of up to 100 hours, these latest headphones are perfect for everyday adventures, from commuting to movie nights to gaming.

This pioneering launch also heralds a new era in wireless audio, as this latest range of Creative Zen Hybrid Pro headphones harness LE Audio to provide users with pristine sound quality, ultra-low latency streaming, and the versatility of multi-streaming for a truly elevated audio experience.

Complementing this release are the all-new Creative BT-L3 and Creative BT-L4 audio transmitters, which serve as gateways to unlocking the core features of LE Audio and Super X-Fi technology as well as paving the way for an expanding LE Audio ecosystem.

Creative Zen Hybrid Pro

Creative Zen Hybrid Pro^Classic

Creative Zen Hybrid Pro^SXFI

Unlocking the Power of LE Audio
LE Audio technology is changing the game in the audio industry, aiming to transform how users experience wireless audio. This technology offers enhanced next-generation wireless audio performance with lower bitrates, beyond the classic Bluetooth^® technology users have become accustomed to over the years. In short, LE Audio not only elevates audio performance but also extends battery life, ensuring a seamless and uninterrupted listening experience.

With LE Audio, the power to share audio experiences takes on a new dimension. With support for both Unicast and Broadcast modes, users have the flexibility to enjoy their chosen audio streams privately or share them across multiple devices, bringing a new level of convenience and versatility.

Lastly, the Ultra-Low Latency (ULL) mode ensures impeccably smooth audio playback, boasting latency as low as ~ 20 ms. This feature not only promises seamless synchronization but also redefines the audio experience for both movie enthusiasts and avid gamers.

Headphones Fit for Every Adventure
The Creative Zen Hybrid Pro wireless headphones and their associated bundles, the Creative Zen Hybrid Pro^Classic and Creative Zen Hybrid Pro^SXFI have all the hallmarks of the perfect go-to pair of headphones fit for every audio adventure, from daily commutes to immersive gaming sessions. Each iteration of these cutting-edge headphones caters to varying audio preferences and needs.

Notably, the standalone Creative Zen Hybrid Pro is LE Audio READY, which serves as a cornerstone to unlock the world of LE Audio. To tap into this feature, users can easily activate it when paired with the Creative BT-L3 and Creative BT-L4 audio transmitters, which are thoughtfully bundled with the Creative Zen Hybrid Pro^Classic and Creative Zen Hybrid Pro^SXFI, respectively.

Alongside this, the latest Creative Zen Hybrid Pro boasts an array of core features, including Hybrid Active Noise Cancellation and Ambient Mode, giving users the flexibility to fully immerse themselves in their audio or stay attuned to their surroundings with modes that seamlessly adapt to any environment. It also comes equipped with custom-tuned 40 mm, powerful yet light Neodymium drivers, which ensure every note is reproduced with power and precision, delivering a rich and captivating sound experience.

Users can also enjoy crystal-clear call quality with the integration of the advanced AI-powered Deep Neural Network (DNN) noise cancellation technology that allows for conversations to be heard loud and clear, even in bustling environments.

Designed for seamless on-the-go use, the Creative Zen Hybrid Pro also boasts an impressive battery life of up to 100 hours, perfect for extended trips. Switching between devices is also made simple with Bluetooth 5.3 and multipoint connectivity. Additionally, its sleek and lightweight build also offers comfort while users embark on their audio adventures, making it easy to bring their favourite tunes wherever they go.

Adding a touch of personal flair, the customizable RGB LED lights enable users to tailor the headphones to match their unique style. Users can also further fine-tune their audio experience through the Creative App's customizable EQs and controls.

For users who are seeking an elevated audio experience, the bundled options open the doors to the world of LE audio and Super X-Fi. The Creative Zen Hybrid Pro^Classic offers an enhanced yet versatile audio solution that includes the Creative BT-L3 audio transmitter, which unlocks the power of LE Audio, as well as a detachable boom mic, creating an all-encompassing audio experience ideal for entertainment and seamless communication.

The Creative Zen Hybrid Pro^SXFI, on the other hand, is tailored for gamers and offers the best of both worlds, allowing users to experience both LE Audio and Super X-Fi magic with the Creative BT-L4 audio transmitter. The Super X-Fi UltraDSP chip fitted in the audio transmitter is a powerhouse that fuels the SXFI BATTLE Mode, which is specifically designed to give users a competitive edge in virtual battlegrounds. The bundle also includes a detachable boom mic for improved voice pickup and clarity for clearer in-game chat.

LE Audio Ecosystem
At the heart of this expanding LE Audio ecosystem are the Creative BT-L3 and Creative BT-L4 audio transmitters, designed to unlock the full potential of LE Audio and Super X-Fi technology while paving the way for an array of forthcoming products. These include soundbars and True Wireless Stereo (TWS) earbuds, all of which will seamlessly integrate with the LE Audio ecosystem. The introduction of the Creative Zen Hybrid Pro headphones and audio transmitters lays the foundation for a future audio experience that is seamless and integrated across devices.

"The launch of the Creative Zen Hybrid Pro headphones and the LE Audio Ecosystem represents an unparalleled revolution in the world of wireless audio. We're proud to offer users a gateway to the future of sound, redefining their audio experiences and paving the way for a new era of connectivity and entertainment," said Song Siow Hui, CEO of Creative Technology.

Pricing and Availability
Step into the future of wireless audio and place your pre-order now to enjoy the launch promotion on the newest line-up of Creative Zen Hybrid Pro headphones available at Creative.com.

Creative Zen Hybrid Pro is priced at SS$119 and is available at Creative.com.

Creative Zen Hybrid Pro^Classic is priced at SS$159 and is available at Creative.com.

Creative Zen Hybrid Pro^SXFI is priced at SS$189 and is available at Creative.com.

For more information, visit creative.com/ZenHybridPro

About Creative
Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster^® sound cards and for driving the multimedia revolution - which established a user base of 400 million - Creative drives digital entertainment with cutting-edge audio solutions that include premium wireless speakers, wireless headphones, powerful audiophile-grade digital amplifiers and next-generation home-theatre systems. Aiming at the new mobile networked generation by bridging the worlds of the computer, smartphones, and tablets, Creative continues to reinvent the Sound Blaster, with its ground-breaking Sound Blaster Roar series and USB-audio class of products such as the Sound Blaster X7.

In 2016, Creative unveiled the X-Fi Sonic Carrier: a brand-new concept in hi-res audio and video delivery for home entertainment. This technology powerhouse dubbed 'the soundbar of the gods' personifies the Audio of Tomorrow.

In 2018, Creative launched an all-new game-changing technology for headphones called Super X-Fi^® Headphone Holography. This technology uses computational audio to recreate the listening experience of a high-end multi-speaker system in a professional studio, and delivers the same expansive experience - with the same original depth, detail, realism, and spaciousness - in headphones. Super X-Fi further uses Artificial Intelligence to compute a custom audio profile based on a person's unique anthropometry. Super X-Fi has won multiple accolades worldwide, including an unprecedented 23 awards at CES 2019-2020.

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This announcement relates to products launched in Singapore. Availability is subject to change without notice and may differ elsewhere in the world according to local factors and requirements. Creative, the Creative logo, Sound Blaster and Super X-Fi are trademarks or registered trademarks of Creative Technology Ltd in the Singapore and/or other countries. The Bluetooth^® word mark and logo are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Creative Technology Ltd is under license. All rights reserved.

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